Bloomberg Podcasts — Audiograms
Bloomberg Podcasts
Bloomberg Podcasts — Audiograms
Bloomberg Podcast — Audiograms
Overview – As podcasts continue to grow in popularity, their audio-only nature makes it hard to share their sound bites on social media. Algo uses Artificial Intelligence to easily turn Bloomberg Podcast episodes into shareable video trailers.
Overview – As podcasts continue to grow in popularity, their audio-only nature makes it hard to share their sound bites on social media. Algo uses Artificial Intelligence to easily turn Bloomberg Podcast episodes into shareable video trailers.
Overview – As podcasts continue to grow in popularity, their audio-only nature makes it hard to share their sound bites on social media. Algo uses Artificial Intelligence to easily turn Bloomberg Podcast episodes into shareable video trailers.
Toolkit
Toolkit
Toolkit
Podcasts are continuing to grow in popularity. In a cluttered world made of content that fights for your attention, it isn’t surprising to see audio-only experiences – without distractions & letting you do other things while listening – stand out.
Podcasts are continuing to grow in popularity. In a cluttered world made of content that fights for your attention, it isn’t surprising to see audio-only experiences – without distractions & letting you do other things while listening – stand out.
Podcasts are continuing to grow in popularity. In a cluttered world made of content that fights for your attention, it isn’t surprising to see audio-only experiences – without distractions & letting you do other things while listening – stand out.
Podcasts are continuing to grow in popularity. In a cluttered world made of content that fights for your attention, it isn’t surprising to see audio-only experiences – without distractions & letting you do other things while listening – stand out.
Turning Podcasts into videos is useful ① for distribution: audio can't be shared on social media, if not through video ② to create a second layer of low-density information: a simple video with transcript, waveforms, speakers info, charts and a few images can provide contextual information on Youtube or on devices like Google Nest Hub or Alexa — and this can even become an opportunity to showcase a sponsor.
Turning Podcasts into videos is useful ① for distribution: audio can't be shared on social media, if not through video ② to create a second layer of low-density information: a simple video with transcript, waveforms, speakers info, charts and a few images can provide contextual information on Youtube or on devices like Google Nest Hub or Alexa — and this can even become an opportunity to showcase a sponsor.
Turning Podcasts into videos is useful ① for distribution: audio can't be shared on social media, if not through video ② to create a second layer of low-density information: a simple video with transcript, waveforms, speakers info, charts and a few images can provide contextual information on Youtube or on devices like Google Nest Hub or Alexa — and this can even become an opportunity to showcase a sponsor.
Turning Podcasts into videos is useful ① for distribution: audio can't be shared on social media, if not through video ② to create a second layer of low-density information: a simple video with transcript, waveforms, speakers info, charts and a few images can provide contextual information on Youtube or on devices like Google Nest Hub or Alexa — and this can even become an opportunity to showcase a sponsor.
K
number of podcast listeners worldwide expected for 2022 ¹
%
of people listen to podcasts on their phone ²
B$
invested by Spotify in their podcast business³
M
number of podcast listeners worldwide expected for end of 2022 ¹
%
of people listen to podcasts on their phone ²
B$
invested by Spotify in their podcasts business ³
1 Demandsage - 39+ Podcast Statistics 2022 (Latest Trends & Infographics) — 2 Edison Research - Podcast research — 3 Reuters - Spotify's podcast bet lures users, boosts ads
1 Demandsage - 39+ Podcast Statistics 2022 (Latest Trends & Infographics) — 2 Edison Research - Podcast research — 3 Reuters - Spotify's podcast bet lures users, boosts ads
1 Demandsage - 39+ Podcast Statistics 2022 (Latest Trends & Infographics) — 2 Edison Research - Podcast research — 3 Reuters - Spotify's podcast bet lures users, boosts ads
We developed a unique audio–driven Algo dashboard for this project, where users can upload an audio file, automatically transform it into an accurate transcript using an IBM Watson Speech to Text Artificial Intelligence, and then split in video modules of 15–20 seconds in function of semantics.
We developed a unique audio–driven Algo dashboard for this project, where users can upload an audio file, automatically transform it into an accurate transcript using an IBM Watson Speech to Text Artificial Intelligence, and then split in video modules of 15–20 seconds in function of semantics.
We developed a unique audio–driven Algo dashboard for this project, where users can upload an audio file, automatically transform it into an accurate transcript using an IBM Watson Speech to Text Artificial Intelligence, and then split in video modules of 15–20 seconds in function of semantics.
We designed a layout that can fit both the overall Bloomberg Podcast brand identity and can also work with 4 different design skins dedicated to their 4 biggest shows.
We designed a layout that can fit both the overall Bloomberg Podcast brand identity and can also work with 4 different design skins dedicated to their 4 biggest shows.
We designed a layout that can fit both the overall Bloomberg Podcast brand identity and can also work with 4 different design skins dedicated to their 4 biggest shows.
Let’s see how to create an audiogram step by step:
① Upload an audio file: On the Algo dashboard we support upload in multiple audio formats (like .wav, .mp3) & lengths from a few seconds (for an sound bite) to up to 30 minutes (for full episodes).
Let’s see how to create an audiogram step by step:
① Upload an audio file: On the Algo dashboard we support upload in multiple audio formats (like .wav, .mp3) & lengths from a few seconds (for an sound bite) to up to 30 minutes (for full episodes).
Let’s see how to create an audiogram step by step:
① Upload an audio file: On the Algo dashboard we support upload in multiple audio formats (like .wav, .mp3) & lengths from a few seconds (for an sound bite) to up to 30 minutes (for full episodes).
② Transform the audio into an editable transcript. The IBM Watson Speech to Text AI provides an accuracy of 98% for the English language & supports over 15 languages. This process returns an in-sync transcript of the audio that is editable through the Algo dashboard, so any typo can be easily fixed manually. We use the same AI to intelligently divide the audio into video scenes with length of 15-20 seconds, based on their semantic meaning.
② Transform the audio into an editable transcript. The IBM Watson Speech to Text AI provides an accuracy of 98% for the English language & supports over 15 languages. This process returns an in-sync transcript of the audio that is editable through the Algo dashboard, so any typo can be easily fixed manually. We use the same AI to intelligently divide the audio into video scenes with length of 15-20 seconds, based on their semantic meaning.
② Transform the audio into an editable transcript. The IBM Watson Speech to Text AI provides an accuracy of 98% for the English language & supports over 15 languages. This process returns an in-sync transcript of the audio that is editable through the Algo dashboard, so any typo can be easily fixed manually. We use the same AI to intelligently divide the audio into video scenes with length of 15-20 seconds, based on their semantic meaning.
③ Editing the modules. Users can edit the video timeline by simply editing the text (Descript style). Wrap the text & create a new line to create a new scene — or remove a line to merge two scenes into one.
Then, each scene can be turned into one of the template modules: ① Title ② Speaker (with waveform) ③ Media (video, image) ④ Maps ⑤ Charts. Bloomberg journalists use the dashboard to fill each module & create the podcast audiogram without any video skills required.
③ Editing the modules. Users can edit the video timeline by simply editing the text (Descript style). Wrap the text & create a new line to create a new scene — or remove a line to merge two scenes into one.
Then, each scene can be turned into one of the template modules: ① Title ② Speaker (with waveform) ③ Media (video, image) ④ Maps ⑤ Charts. Bloomberg journalists use the dashboard to fill each module & create the podcast audiogram without any video skills required.
③ Editing the modules. Users can edit the video timeline by simply editing the text (Descript style). Wrap the text & create a new line to create a new scene — or remove a line to merge two scenes into one.
Then, each scene can be turned into one of the template modules: ① Title ② Speaker (with waveform) ③ Media (video, image) ④ Maps ⑤ Charts. Bloomberg journalists use the dashboard to fill each module & create the podcast audiogram without any video skills required.
With just an audio file in input & thanks to a completely new Algo dashboard driven by audio, with video editing made as simple as editing text, the Bloomberg team can now create shareable podcast videos in minutes — without the need to open any editing software. See an example here.
With just an audio file in input & thanks to a completely new Algo dashboard driven by audio, with video editing made as simple as editing text, the Bloomberg team can now create shareable podcast videos in minutes — without the need to open any editing software. See an example here.
With just an audio file in input & thanks to a completely new Algo dashboard driven by audio, with video editing made as simple as editing text, the Bloomberg team can now create shareable podcast videos in minutes — without the need to open any editing software. See an example here.
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Credits ✶ Project Direction Luca Gonnelli + Creative Direction Ilenia Notarangelo + Automation Matteo Ruffinengo + Data Science Nima Farzaneh + Project Management Marina Echer Barbieri + Portfolio Giovanna Crise & Camille Pagotto
Credits ✶ Project Direction Luca Gonnelli + Creative Direction Ilenia Notarangelo + Automation Matteo Ruffinengo + Data Science Nima Farzaneh + Project Management Marina Echer Barbieri + Portfolio Giovanna Crise & Camille Pagotto
Credits ✶ Project Direction Luca Gonnelli + Creative Direction Ilenia Notarangelo + Automation Matteo Ruffinengo + Data Science Nima Farzaneh + Project Management Marina Echer Barbieri + Portfolio Giovanna Crise & Camille Pagotto
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M
number of podcast listeners worldwide expected for end of 2022 ¹
%
of people listen to podcasts on their phone ²
B$
invested by Spotify in their podcasts business ³
K
number of podcast listeners worldwide expected for end of 2022 ¹
%
of people listen to podcasts on their phone ²
B$
invested by Spotify in their podcasts business ³
