Property Simple — Real Estate Video Ads
Property Simple — Video Ads
Property Simple —
Real Estate Video Ads
Property Simple —
Real Estate Video Ads
Overview — On Property Simple, real estate agents grow their business using social media by creating personalised video ads for each new listing, open house, just sold property or even their own video business card.
Overview — On Property Simple, real estate agents grow their business using social media by creating personalised video ads for each new listing, open house, just sold property or even their own video business card.
Overview — On Property Simple, real estate agents grow their business using social media by creating personalised video ads for each new listing, open house, just sold property or even their own video business card.
Toolkit
Property Simple is a SaaS platform allowing real estate agents to leverage the power of social media to grow their business and generate new leads. Working with them, we created a series of 4 automated video formats to help agents all across the US to create high-end personalised videos, since video proves to be the most effective content for social distribution.
Property Simple is a SaaS platform allowing real estate agents to leverage the power of social media to grow their business and generate new leads. Working with them, we created a series of 4 automated video formats to help agents all across the US to create high-end personalised videos, since video proves to be the most effective content for social distribution.
Property Simple is a SaaS platform allowing real estate agents to leverage the power of social media to grow their business and generate new leads. Working with them, we created a series of 4 automated video formats to help agents all across the US to create high-end personalised videos, since video proves to be the most effective content for social distribution.
Process — Realtor’s sign up on their client’s platform and fill out a form with their data which will then be used to create a video. Data includes the listing link, pictures, location and price of the property, realtor’s business contacts and information about the next open house.
Once they hit “Create video” their platform sends a request to our Algo API and Algo starts the video creation process. Three minutes later, the video is ready and pops up into the Property Simple's interface, where the realtor can see it and easily publish it on social media.
Process — Realtor’s sign up on their client’s platform and fill out a form with their data which will then be used to create a video. Data includes the listing link, pictures, location and price of the property, realtor’s business contacts and information about the next open house.
Once they hit “Create video” their platform sends a request to our Algo API and Algo starts the video creation process. Three minutes later, the video is ready and pops up into the Property Simple's interface, where the realtor can see it and easily publish it on social media.
Process — Realtor’s sign up on their client’s platform and fill out a form with their data which will then be used to create a video. Data includes the listing link, pictures, location and price of the property, realtor’s business contacts and information about the next open house.
Once they hit “Create video” their platform sends a request to our Algo API and Algo starts the video creation process. Three minutes later, the video is ready and pops up into the Property Simple's interface, where the realtor can see it and easily publish it on social media.
%
% by which video ads outperform static ones
Distribution — The personalised video ads are published on the realtors’ social channels by Property Simple’s platform. There, agents can set the media budget and define the target audience. A video ad promoting an apartment in Scottsdale, Arizona will, for example, be only shown to people nearby that location, who have shown interest in buying a property and have an age/income that relates to its price.
This makes the video ads relevant and informative to their audiences, proving it was the way houses were sold and bought in 2020.
Distribution — The personalised video ads are published on the realtors’ social channels by Property Simple’s platform. There, agents can set the media budget and define the target audience. A video ad promoting an apartment in Scottsdale, Arizona will, for example, be only shown to people nearby that location, who have shown interest in buying a property and have an age/income that relates to its price.
This makes the video ads relevant and informative to their audiences, proving it was the way houses were sold and bought in 2020.
Distribution — The personalised video ads are published on the realtors’ social channels by Property Simple’s platform. There, agents can set the media budget and define the target audience. A video ad promoting an apartment in Scottsdale, Arizona will, for example, be only shown to people nearby that location, who have shown interest in buying a property and have an age/income that relates to its price.
This makes the video ads relevant and informative to their audiences, proving it was the way houses were sold and bought in 2020.
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Credits ✶ Creative Direction Ilenia Notarangelo + Design & Production Luca Gonnelli + Animation & Motion Engineering Matteo Ruffinengo + Data Science Nima Farzaneh
Credits ✶ Creative Direction Ilenia Notarangelo + Design & Production Luca Gonnelli + Animation & Motion Engineering Matteo Ruffinengo + Data Science Nima Farzaneh
Credits ✶ Creative Direction Ilenia Notarangelo + Design & Production Luca Gonnelli + Animation & Motion Engineering Matteo Ruffinengo + Data Science Nima Farzaneh
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