Techtalia — Conference Video Identity
Techtalia — Conference Video Identity
Techtalia — Conference Identity
Overview - We created a scalable motion system for the Techtalia conference. Built & powered by our figma plugin — it’s an ode to Firenze, with design inspired by its renaissance architecture & a color palette influenced by its unbelievable gradients of natural light.
Overview - We created a scalable motion system for the Techtalia conference. Built & powered by our figma plugin — it’s an ode to Firenze, with design inspired by its renaissance architecture & a color palette influenced by its unbelievable gradients of natural light.
Overview - We created a scalable motion system for the Techtalia conference. Built & powered by our figma plugin — it’s an ode to Firenze, with design inspired by its renaissance architecture & a color palette influenced by its unbelievable gradients of natural light.
Toolkit
Here’s part of the output of the modular motion system: a unique video for every talk held at the conference. It combines a Speaker scene with a Title scene and an Outro with the conference branding.
Here’s part of the output of the modular motion system: a unique video for every talk held at the conference. It combines a Speaker scene with a Title scene and an Outro with the conference branding.
Here’s part of the output of the modular motion system: a unique video for every talk held at the conference. It combines a Speaker scene with a Title scene and an Outro with the conference branding.
Inside Figma, every module is a frame that the client can edit by swapping images, changing texts, picking a color palette. Then, open our figma plugin & select a frame — it lets you preview & render the personalized animation.
Inside Figma, every module is a frame that the client can edit by swapping images, changing texts, picking a color palette. Then, open our figma plugin & select a frame — it lets you preview & render the personalized animation.
Inside Figma, every module is a frame that the client can edit by swapping images, changing texts, picking a color palette. Then, open our figma plugin & select a frame — it lets you preview & render the personalized animation.
Wanna try it yourself? We made the file public so everyone can.
Wanna try it yourself? We made the file public so everyone can.
Wanna try it yourself? We made the file public so everyone can.
Design — We took inspiration from the incredible Renaissance architecture of Florence, in particular the cathedral: Santa Maria in Fiore & the Baptistery of St. John — that were literally a few meters away from the event main venue.
Design — We took inspiration from the incredible Renaissance architecture of Florence, in particular the cathedral: Santa Maria in Fiore & the Baptistery of St. John — that were literally a few meters away from the event main venue.
Design — We took inspiration from the incredible Renaissance architecture of Florence, in particular the cathedral: Santa Maria in Fiore & the Baptistery of St. John — that were literally a few meters away from the event main venue.
The arches typical of the Florentine Romanesque style turn into graphical elements that we deform and play with. The contrasted details of the façade become the inspiration for the type treatment that uses blending mode: difference.
The arches typical of the Florentine Romanesque style turn into graphical elements that we deform and play with. The contrasted details of the façade become the inspiration for the type treatment that uses blending mode: difference.
The arches typical of the Florentine Romanesque style turn into graphical elements that we deform and play with. The contrasted details of the façade become the inspiration for the type treatment that uses blending mode: difference.
Colors — as the inspiration for the palette comes from dawn & dusk, we thought it’d be cool to have the gradients change as the day goes by, in function of the scheduled time for the talk. This way, throughout the day of talks, the videos seem to adapt to the outdoor sky light.
Colors — as the inspiration for the palette comes from dawn & dusk, we thought it’d be cool to have the gradients change as the day goes by, in function of the scheduled time for the talk. This way, throughout the day of talks, the videos seem to adapt to the outdoor sky light.
Colors — as the inspiration for the palette comes from dawn & dusk, we thought it’d be cool to have the gradients change as the day goes by, in function of the scheduled time for the talk. This way, throughout the day of talks, the videos seem to adapt to the outdoor sky light.
Trailer Video
Trailer Video
Trailer Video
During the event, our founder Luca was interviewed by Bloomberg journalist Raymond Schillinger about our complicated relationship with Generative AI and how the most interesting outputs of this new tool are coming from... designers.
During the event, our founder Luca was interviewed by Bloomberg journalist Raymond Schillinger about our complicated relationship with Generative AI and how the most interesting outputs of this new tool are coming from... designers.
During the event, our founder Luca was interviewed by Bloomberg journalist Raymond Schillinger about our complicated relationship with Generative AI and how the most interesting outputs of this new tool are coming from... designers.
We love building visual identities in motion for conferences. If you’re organizing one — let’s chat. The entire project was built in approx. 4 weeks. Find more info around pricing on algo.tv/figma & schedule a time to talk with Luca & Marina.
We love building visual identities in motion for conferences. If you’re organizing one — let’s chat. The entire project was built in approx. 4 weeks. Find more info around pricing on algo.tv/figma & schedule a time to talk with Luca & Marina.
We love building visual identities in motion for conferences. If you’re organizing one — let’s chat. The entire project was built in approx. 4 weeks. Find more info around pricing on algo.tv/figma & schedule a time to talk with Luca & Marina.
Founder & Creative Direction Luca Gonnelli + Design Camille Pagotto + Animation & Figma Setup Mara Salazzari + Project Management Marina Echer Barbieri + Portfolio Mara Salazzari
Founder & Creative Direction Luca Gonnelli + Design Camille Pagotto + Animation & Figma Setup Mara Salazzari + Project Management Marina Echer Barbieri + Portfolio Mara Salazzari
Founder & Creative Direction Luca Gonnelli + Design Camille Pagotto + Animation & Figma Setup Mara Salazzari + Project Management Marina Echer Barbieri + Portfolio Mara Salazzari
Founder & Creative Direction Luca Gonnelli + Design Camille Pagotto + Animation & Figma Setup Mara Salazzari + Project Management Marina Echer Barbieri + Portfolio Mara Salazzari
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