Algo — Vocal

Once the Vocal social selects the daily Staff Pick stories on their platform, they can copy & paste the link of the article into our dashboard and Algo automatically gathers all the relevant info in no time. They can modify every text and picture and even add a quote from the article, to add that human touch.

In order to create videos that always look different, Algo customises each video’s colour palette, adding a duo-tone effect to images, in function of the article’s category. It then chooses the look of the intro sequence and the music track, from three different options.

Straight to Facebook— By logging in with their Facebook account into our dashboard, clients allow Algo to automatically upload freshly created videos inside their Facebook Ad Account Library, saving them the time of downloading and re-uploading all content and enabling marketing automations on the client side.

When you create an Ad, you will find all the Algo videos directly in your media library. All you need to do is add the budget and target audience to launch your automated social campaign.

Multiple formats - to rule them all — In order to create content that are easily shareable on different social platforms, Algo simultaneously creates the same video in two different formats.

A vertical one (in 9:16), suitable for Instagram Stories or Snapchat, and a 4:5 one, perfect to be posted on social feeds such as Instagram, Facebook and Twitter.

Algo is able to render multiple formats at the same time letting clients be present in all the touch-points that today’s fragmented media landscape requires. This can include all of the specific social media formats or even point-of-sale video formats that can be automatically pushed to indoor screens around the world.

A vertical one (in 9:16), suitable for Instagram Stories or Snapchat, and a 4:5 one, perfect to be posted on social feeds such as Instagram, Facebook and Twitter.

Algo is able to render multiple formats at the same time letting clients be present in all the touch-points that today’s fragmented media landscape requires. This can include all of the specific social media formats or even point-of-sale video formats that can be automatically pushed to indoor screens around the world.

A vertical one (in 9:16), suitable for Instagram Stories or Snapchat and a 4:5 one, perfect to be posted in social feeds such as Instagram, Facebook and Twitter.

Algo is able to render multiple formats at the same time letting clients be present in all the touch-points that today’s fragmented media landscape requires. This can include all of the specific social media formats or even point-of-sale video formats that can be automatically pushed to indoor screens around the world.

Credits ✶ Creative Direction & Production Luca Gonnelli + Design & Animation Miriam Palopoli + Motion Engineering Matteo Ruffinengo + Data Science Nima Farzaneh

Vocal Staff Pick — Video Ads

Vocal Staff Picks — Video Ads

Vocal Staff Picks — Video Ads

Vocal Staff Picks — Video Ads

Overview — Everyday the Vocal team picks some of the best articles written on their platform and uses Algo to turn these into social video ads, driving people to read the stories on their site.

Overview — Everyday the Vocal team picks some of the best articles written on their platform and uses Algo to turn these into social video ads, driving people to read the stories on their site.

Overview — Everyday the Vocal team picks some of the best articles written on their platform and uses Algo to turn these into social video ads, driving people to read the stories on their site.

API Integration

Dashboard Launch

Facebook

Data Fetching

In order to create videos that always look different, Algo customises each video’s colour palette, adding a duo-tone effect to images, in function of the article’s category. It then chooses the look of the intro sequence and the music track, from three different options.

In order to create videos that always look different, Algo customises each video’s colour palette, adding a duo-tone effect to images, in function of the article’s category. It then chooses the look of the intro sequence and the music track, from three different options.

In order to create videos that always look different, Algo customises each video’s colour palette, adding a duo-tone effect to images, in function of the article’s category. It then chooses the look of the intro sequence and the music track, from three different options.

When you create an Ad, you will find all the Algo videos directly in your media library. All you need to do is add the budget and target audience to launch your automated social campaign.

When you create an Ad, you will find all the Algo videos directly in your media library. All you need to do is add the budget and target audience to launch your automated social campaign.

When you create an Ad, you will find all the Algo videos directly in your media library. All you need to do is add the budget and target audience to launch your automated social campaign.

Multiple formats - to rule them all — In order to create content that are easily shareable on different social platforms, Algo simultaneously creates the same video in two different formats.

Multiple formats - to rule them all — In order to create content that are easily shareable on different social platforms, Algo simultaneously creates the same video in two different formats.

Multiple formats - to rule them all — In order to create content that are easily shareable on different social platforms, Algo simultaneously creates the same video in two different formats.

A vertical one (in 9:16), suitable for Instagram Stories or Snapchat, and a 4:5 one, perfect to be posted on social feeds such as Instagram, Facebook and Twitter.

A vertical one (in 9:16), suitable for Instagram Stories or Snapchat, and a 4:5 one, perfect to be posted on social feeds such as Instagram, Facebook and Twitter.

A vertical one (in 9:16), suitable for Instagram Stories or Snapchat and a 4:5 one, perfect to be posted in social feeds such as Instagram, Facebook and Twitter.